Blog | Omar Mahmoud – Webflow Dev & AI Workflows

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Animation & Development

GSAP vs Webflow Native Interactions: When to Use Which

After Webflow's acquisition of GSAP and the launch of Interactions with GSAP, the real question isn't "which one should I use?", it's "how much GSAP do I need?" Here's my practical decision framework.

Omar Mahmoud

AI & Workflow

Claude AI + Webflow: My Actual Workflow for Shipping Sites Faster

AI isn't replacing Webflow developers, but it is changing how the best ones work. Here's exactly how I use Claude AI in my day-to-day Webflow workflow, from CMS management to custom code to SEO auditing.

Omar Mahmoud

Career & Personal

From Zookeeper to Developer: Why Non-Traditional Career Paths Produce Better Problem Solvers

I spent a year working as a zookeeper at ZSL London Zoo before becoming a developer. That experience taught me more about problem-solving, observation, and adaptability than any coding bootcamp ever could.

Omar Mahmoud

Webflow Development

CMS Architecture That Scales: How I Structure Webflow for Multi-Brand Portfolios

Managing multiple brands in Webflow without things breaking requires deliberate CMS architecture. Here's the system I use across WithU, TrvlWell, URUNN, and Mvmnt.

Omar Mahmoud

Development & Integrations

Beyond Static: Using Webhooks, Zapier, and AI to Make Webflow Sites Actually Do Things

Webflow doesn't have to be a static brochure. Here's how I use webhooks, Zapier, Make, and AI integrations to turn Webflow sites into dynamic platforms that automate real business processes.

Omar Mahmoud

Business & Freelancing

Building a Subscription Web Dev Service: What I Learned Running Pinnacle Px

Honest lessons from founding a subscription-based Webflow development agency - what worked, what didn't, and why productised services are the future for solo developers.

Omar Mahmoud

SEO & Case Study

My Non-Negotiable SEO Checklist for Every Webflow Project

A behind-the-scenes look at how I took a brand new Webflow site from zero search visibility to first-page Google results - through site structure, on-page SEO, and performance optimisation alone.

Omar Mahmoud

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